Product Manager/Associate Product Manager - ALPS (Location: Bangalore)

ALPS is a powerful SAS based Enterprise SEO platform for companies and agencies to manage strategic SEO planning, optimization and reporting. ALPS is powered by a robust and proprietary algorithm that tracks multiple variables that impact search engine rankings. It provides a multi-dimensional approach to prioritization of themes and keywords. The platform can provide detailed analysis on the extent of gap with top ranking pages, a breakdown of factors contributing to the ranking gap and recommendations on what specific steps need to be taken. ALPS also provides real time simulation and can predict potential impact to a website/page based on planned changes.

Job Description:

Product management teams are responsible for product conceptualization, feature detailing and generalization. This includes gathering market needs, prioritizing product and customer requirements,evaluating competition, defining& detailing features and working closely with engineering to deliver the finished product. The product management team is also responsible for evangelizing the product features with internal and external customers.

Responsibilities:

• Product Road map
• Connect with internal and external customers to understand their needs and define use cases
• Analyze google analytics data to draw insights from ALPS usage data and identify features that are most used and changes to the product that will increase usability and engagement
• Evaluate competitive products to identify gaps between competition and ALPS
• Create, maintain and prioritize a 2 year product backlog
• Feature Detailing and Problem Solving
• Identify analytical challenges, define the hypotheses/problem statement, collaborate with data scientists solve problems and integrate solutions back into the product
• Collaborate with UX designers to define innovative solutions to simplify user experience
• Collaborate with Engineering and QA architects to create/modify product features in a way to enhance performance and reliability of product features
• Create detailed use cases and user stories for product features, be a product owner when collaborating with sprint teams
• Evangelizing
• Demo product features to internal and external customers on the release of new features and/or on need basis
• Respond to customer feedback and product usage questions/faqs
• Brief and train the sales force and development teams
• Collateral Development
• Collaborate with content writes to develop messaging , positioning and value proposition statements for the product

Qualifications:

MBA graduate from Tier 1 business school with 4-8yrs experience

OR

Engineering graduate from Tier 1 institutions with 6-10yrs experience

Desired Skills:

• Prior product management experience or experience in building products is an added advantage
• Prior experience in agile development is an added advantage
• Attention to detail
• Flair with numbers with a continuous focus on metrics & data
• Strong knowledge in digital marketing or search marketing
• Understanding of statistical modeling, data mining and text mining techniques
• Understanding of the complete product life cycle
• Ability to organize, plan, manage and prioritize tasks
• Strong written and verbal communication skills a must.

Experience: 4 to 8 years

Job Location: Bangalore

Contact Details:

Contact Person: Madhusmita

Contact Email ID: madhusmita.m@madhees.com

For more details please feel free to visit www.madhees.com

To get job updates please like our page www.facebook.com/madhees